Cristina Cabarcos is a Public Relations specialist with over 18 years of experience working with leading fashion and lifestyle brands. Born in Panama City, she studied Economics and Journalism at Brandeis University in Boston, USA. Cristina began her career in London at Escada, followed by a brief experience in finance at Goldman Sachs in Miami. She later returned to Panama City, where she became Brand Manager for premium liquor brands.

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She subsequently joined CHANEL, where she spent six years as Fashion PR Manager for Latin America, building strong relationships with journalists and influencers across Argentina, Brazil, Chile, Colombia, Mexico, Peru, and Panama. Career highlights include The Little Black Jacket exhibition in São Paulo (2013) and the historic CHANEL Cruise Show in Havana (2016).

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In 2016, Cristina founded C3-PR in Bogotá, Colombia — a communications agency serving luxury and lifestyle brands across Latin America. Her portfolio includes current and past clients such as Montblanc, Ferragamo, Cartier, CHANEL, Bimba y Lola, Tiffany & Co., and S.Pellegrino. She is also co-founder of LATINNESS.com, a platform dedicated to celebrating Latin American creativity and culture.

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Cristina is currently based in Milan, Italy where she lives with her husband and two sons.